3 Tips for Managing Social Media for Small Businesses

Does your Small Business Flounder with Social Media? See these 3 Tips!Social Media Platforms

Okay, it’s 2015: do you know where your social media is? We can all agree (at least I hope so) that social media is not only where the people are, it has also become a viable source of traffic, engagement and marketing for almost any business that would choose to make use of it.

Since we all know that, let’s concentrate on what it will take to start making this a reality on your small business, and sooner rather than later!

3 Tips for getting started with social media in your small business

Decide on your social strategy – You must have a clear idea what you hope to accomplish with social media before expecting it to generate huge following and massive results. Determine what your goals are and how you want to brand yourself, handle customers, advertise, and engage. Check out what each platform can do for your business. Not all are created equal.

Eliminate the bad fits – There is no sense attempting to use a platform if the demographic and content shared there is of no use to your or your audience. Using Pinterest for example, which is heavily skewed to a female audience may or may not be a good fit for your small business. Once you’ve eliminated the sites that are less than good fits, go with what’s left.

Be Consistent – None of this matters if you only post twice a month and don’t provide value or access to your company. Once you decide to do this and have a plan, go all in! It will only work if you are devoted to consistently providing value and engaging with people. Anything less will be sniffed out as a lame effort to grab some cheap traffic and leads, rather than trying to actually engage with your audience.

Once you’ve laid the groundwork for a successful social media initiative, you can begin to cultivate and build the type of following that will not only look forward to hearing from you, but will gladly help you spread the word.

About Kyle

Kyle Battis has been involved in advertising and marketing for over 14 years. He has a background in Direct Marketing, Online Media Buying commanding $150,000 per Month Ad budgets, Live Presentations, and has extensive experience designing Marketing Funnels that make money. He has been part of ‘Start-ups,’ been the Director of Marketing at $8 Million/Year companies, $15 Million/Year companies, and has helped coach his clients to Double and even triple their business. Kyle is also the chief presenter of the NH Strategic Marketing live events and online events. During these events, Kyle takes business owners of all sizes and their teams on a crash course through the NH Strategic Marketing 8-Step Perfect Customer System. The NH Strategic Marketing Program is a complete marketing system unlike anything you’ve ever seen. This marketing system has helped many businesses become the #1 company in their local market and it is based on principles that have been proven in over 350 industries. The exclusive NH Strategic Marketing Program combines some of the best elements of proven marketing systems and strategies to help you control your market. Kyle is also an author, coach, speaker, product creator, membership site manager, and has trained over 3,000 entrepreneurs in all 50 states and in over 40 countries on how to grow their businesses using the internet. Kyle lives in Concord, New Hampshire with his wife and English Bulldog Noble.

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