Latest Articles
How to Get Your Customers to Open your Emails!
Are your email open rates a source of embarrassment? Acting to improve them is a lot easier to accomplish than you might think. According to Epsilon.com, email open rates sport an industry average of around 27.4 percent, with wide variances for markets. Understanding your email open rates and ways to improve them should be high on your to-do list! Toward that end, listed below are 10 top tips for boosting your email open rates. Write something you would read – … Continue reading
How to Use Daily Deal Sites Like Living Social To Market Your Business
Despite all the vitriol that’s been written about daily deal websites, and how they are all universally “out” as a means of marketing your local business, we’d disagree. There are a variety of factors that go into making these daily deal sites work for your business, and a few well-publicized failures, shouldn’t be cause for dropping the daily deal model. In fact, when studied closely, a large number of failures had numerous things in common: failure to understand how to … Continue reading
Going Mobile – Why Should You Give SMS Marketing a Try?
The World is going Mobile my friend. Your customers are Going Mobile. One of the most important tools Mobile Marketing offers is the ability to harness the power of SMS Marketing. SMS marketing, which stands for simple message service, has proven to be a more than feasible substitute for email marketing. It’s getting harder and harder to find those who are not using text messages in one form or another, and they are not simply the world of pre-teens. Why … Continue reading









