What you need to know about raising startup funds

Raising Capital


What you need to know about raising startup funds When starting a new business, at some point you’re likely going to need to raise funds for it, and if you’re like most of us, you haven’t a clue as to the sort of questions you’ll need answers to, both for your business and for your potential investors. Potential investors will want to know your answers as well, and rather than head into the process unprepared, let’s take a step to … Continue reading


How to Build Traffic to Your Blog



Getting Traffic to your Business Blog If you want to use your business blog to expand and engage your audience, you’re going to need to find ways to develop the traffic to a point where someone other than your immediate family is reading it, am I right? There are fantastic advantages to having a vibrant and engaging business blog, chief among them items like new leads, brand building, helping with search rankings and many more. Yet if this is taken … Continue reading


How to Create a Winning Marketing Plan for your Small Business



Learn How to Craft a Marketing Plan for a Small Business Quite often when we’re starting out with a new business venture it’s all too easy to be lured into a Ready, Fire, Aim mindset, leaving the planning for later if at all. It’s our hope to talk you into restraining that enthusiasm just a pinch while you take the time to craft a marketing plan that will provide a roadmap for your small business, before you begin assigning a … Continue reading


How to Develop Traffic Sources for Your Site



How to Decide What Type of Traffic is Best for Your Site Probably the chief complaint heard among people attempting to run a business online is they simply don’t have enough traffic. While this is no doubt true, the methodology they use to try and remedy this situation is entirely faulty. To be honest, there are literally hundreds of ways to generate traffic to your pages, some quite easy. However whether or not this traffic does you any good is … Continue reading


See What’s New in Local SEO and 7 Ways to Make it Better!

Google SEO


How to Optimize for Local SEO in 2015 By Google’s own admission, they make between 500-600 changes to the algorithm annually, so being aware of all of them and how they affect your site is a full time job. If you’re frustrated attempting to keep up with all the changes that transpire within the Google Local search space, you’re not alone! If your head starts spinning at the mere mention of things like Pigeon, the Local Carousel, and MobileGeddon, then … Continue reading


Choosing Between SEO and Clicks in your Title Tags and Headlines

Buiness SEO


How to Compromise Between Great Title Tags and Awesome Headlines There is often a tug of war going on in the struggle between optimizing your SEO title tags and the need to craft a killer headline that gets massive numbers of clicks. This is a legitimate concern, and often the answer lies in what your main purpose is for the page in the first place. While at first blush the symbiotic relationship between title tags and headlines can seem at … Continue reading


How to Market Your Business on Instagram



Learn How to Use Instagram for Your Business Instagram seems to have taken the world by storm, and its recent acquisition by Facebook only confirms its entry and place in the big leagues. While it is every bit the social network that Facebook and Twitter are, there are some differences in marketing with Instagram that you need to understand if you intend to try marketing there. First begin with absorbing two important facts: Instagram’s younger audience profile and your own … Continue reading


How to Learn Social Media Marketing

social media marketing


Social Media Marketing – How Your Business Can Start Using It Social media marketing has advanced to the point where it’s no longer just another channel, full of sound and furywhile signifying mostly nothing, and is now a crucial aspect of any serious online marketing business. If you haven’t yet gotten on board with this, the time is now. With so many people gathering on the various social networks, it is important to go where the people are if you … Continue reading


7 Great tips for Growing your Email List

Email Communication


Want a Larger Email Subscriber List? Try These 7 Tips! It’s no secret that one of the biggest keys to long term success online is through the use of nurtured customer and prospect email lists. And the odds are not ever in your favor: your list will lose around 22% efficacy annually, so it’s on you to make sure you are always building and expanding your lists. But what are some good ways to do that? Lucky for you we … Continue reading


How to Get the Most from Your Facebook Business Page



Make Your Facebook Business Page Work for You! Making your small business Facebook page a hub of social activity for your business is a major task if you hope to expand your business using social media. Yet many are lulled into believing that simply creating a business page and posting once every few months ought to do it. Not by a long shot. Luckily for us there are several tried and true tips you can use to not only make … Continue reading